We Are Looking For A Person,
Who can Maintain and enhance the brand’s online reputation through Ad campaigns and comprehensive marketing strategies. Who can manage and optimize Google AdWords campaigns and take responsibility for creating, updating, and monitoring the ad copies, adjusting the keywords, finding suitable bids, and other important aspects of an organization’s online marketing strategy.
You Will Bring With You,
- Fluency in English
- Working knowledge of Google Ads, Google Analytics, Bing Ads & FB Ads
- Extensive knowledge of how a pay-per-click campaign works and technical skills to create, manage, and optimize high-performing advertisements.
- Quick turnaround time, attention to detail, insights into current industry trends, and a knack for choosing budgets and keywords.
- Knowledge about search engine marketing and marketing automation
- Familiarity with the Google Ads platform (Excel knowledge is an added advantage)
- Ability to operate and comprehend data analytics tools
- Copywriting knowledge and experience in the marketing domain
- In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
- An understanding of search engine optimization (SEO) and search engine marketing (SEM)
- Google Ads certification
- Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients
We Expect You To,
- Run Ad campaigns on Google Ads, Bing Ads & Facebook Ads to get the maximum results.
- Create comprehensive marketing strategies that align with the organization’s overall goals
- Identify target audiences, analyze market trends, and choose the most effective digital channels and tactics to reach potential customers.
- Develop social media strategies, create content calendars, engage with followers, and use paid advertising to reach specific demographics.
- Analyze data from various sources, such as website analytics, social media insights, and email campaign metrics. Use this data to measure the effectiveness of marketing strategies and make informed decisions to optimize future campaigns.
- Creating ad campaigns, doing keyword and industry research, updating and monitoring the ad copy, handling bids, and taking care of other associated marketing aspects.
- Bring in traffic, drive up sales, improve brand visibility, or boost engagement.
- Improving the efficiency of digital marketing campaigns.
- Maintain and enhance the brand’s online reputation.
- Identify areas for improvement in user experience, landing pages, and conversion funnels to increase the likelihood of conversions.
- Understand the targeted audience, and make sure the right demographic is being reached with the ad.
- Determine the budget of the campaign, which will help set realistic goals and expectations.
- Determine an effective strategy to reach the goals by understanding the product or service of the client and choosing a campaign accordingly.
- Take responsibility for monitoring its performance and making adjustments based on results
- Update the ad copy, target different keywords, and make changes to the landing page for better results
- Manage all aspects of Google Ad campaigns
- Create and optimize ad campaigns and paid search landing pages
- Use Google Ads & other Ads to drive a variety of online marketing campaigns
- Manage and optimize display campaigns across multiple devices
Academic Requirement
- A degree in digital marketing or a related business field
- Any other equivalent Professional qualification or advanced certificate.
Work Experience
- A minimum of 3 Years of work experience in the same position
- Experience in Google Ads and Analytics.
- Experience in Bing Ads/ Facebook Ads
Why Join Us?
- Full-time – Onsite job (should report to our BSD City-based office)
- Paid vacation
- Sick days and Performance-based rewards
